As a partner of the Prix de la Création de la Ville de Paris, Premiere Classe is inviting Domestique - Prix Accessoires de Mode, and Clara Daguin - Grand Prix Mode, from 1 to 4 March 2024.
Discover two daring talents not to be missed!
She's the new designer that international stars love to wear. Björk, Nigerian singer Burna Boy, artist Vladana Vučinić at Eurovision 2022... Whoever wears Clara Daguin does not go unnoticed. It has to be said that this young Franco-American woman doesn't do things like everyone else. Her credo is to imagine pieces that interact with the body and/or the environment, creations that are a cross between haute couture and technology.
Clara Daguin is an artist, designer and engineer who grew up in Silicon Valley. After graduating in graphic design from California College of the Arts in 2009, she spent six months in India before returning to France, where she gave free rein to her passion for fashion. With a master's degree in fashion design from Ensad in Paris under her belt, she followed this up with an internship at Margiela, before taking part in Hyères in 2016. Her brand was created in the immediate aftermath. I benefited from the fashion tech craze," she explains. But I undoubtedly owe my longevity to the fact that I combine technology and craftsmanship".
On her dresses, jackets and tops, she attaches and embroiders integrated electronic circuits, microprocessors, batteries, cables, LEDs, optical fibres and light and temperature sensors.
Clara Daguin hires out her couture pieces, but also sells more affordable items on her website, such as a glow-in-the-dark cap.
From March 2024, she has been invited by La Redoute to work on a summer collab. To be discovered: a sporty wardrobe - a dress, trousers and a bomber jacket - with reflective materials.
Behind this enigmatic name are Bastien Benny and Simon Delacour. Long-time friends with no shortage of ideas, in 2016 they launched their leather goods brand inspired by desire and sado-maso bondage. "One of the first objects we created was an 'ass slapper'," Bastien Beny laughs.
Since then, the duo has explored other territories and developed a broader vision, always with the idea of shaking up the world of accessories, to the rhythm of handmade-to-order production. With a focus on sourcing, the environment and manufacturing, each piece is made entirely by hand. We want our products to be made in France, and even in Paris from our workshop in La Caserne," they explain. We pay attention to every detail, especially the choice of skins, to ensure that everything meets our quality requirements."
A genuinely creative laboratory, with Domestique the waiting ticket you pick up at the butcher's or health centre is transformed into a leather key ring laser-engraved with the words "made on the spot", the paper shopping bag is transformed into a leather bag imitating the craft effect, and the traditional shopping basket is given an ultra-worked leather version. Meanwhile, the fruit crate is revisited in colourful, vegetable-tanned calf leather from Normandy.
Our buyer’s department accompanies you throughout your buying journey in search of exceptional new designs for your company. We invite you to discover a selection of style themes deciphered through showcasing brands of this edition of our show.
Our buyer’s department accompanies you throughout your buying journey in search of exceptional new designs for your company. We invite you to discover a selection of style themes deciphered through showcasing brands of this edition of our show.
Our buyer’s department accompanies you throughout your buying journey in search of exceptional new designs for your company. We invite you to discover a selection of style themes deciphered through showcasing brands of this edition of our show.
Our buyer’s department accompanies you throughout your buying journey in search of exceptional new designs for your company. We invite you to discover a selection of style themes deciphered through showcasing brands of this edition of our show.
Our buyer’s department accompanies you throughout your buying journey in search of exceptional new designs for your company. We invite you to discover a selection of style themes deciphered through showcasing brands of this edition of our show.
In anticipation of the upcoming BIJORHCA trade show, held alongside Who's Next from the 8th to the 10th of September at Porte de Versailles, we are delighted to present a selection of new brands you won’t want to miss. A must-attend event for the jewellery industry since 1930, Bijorhca returns this year with a fresh wave of inspiration for jewellery enthusiasts and professionals alike.
Founded in 2021 by Germain Provot Lorenz, Treaptyque is far more than just a showroom—it's a vibrant and unique space dedicated to curating exceptional pieces.
As we prepare to welcome you in September, the IMPACT and NEONYT Paris Forum stands out for its deep commitment to a sustainable future in the creative industries.
The Premiere Classe fair will soon open its doors to unveil an exclusive selection of leather goods brands and bags creators. This prestigious event shall showcase the exceptional craftsmanship and ongoing innovation within the Italian creative landscape.
Villa Beauté’s selection’s getting a fresh look and promises exceptional experiences. Innovative, ethical, and cutting-edge, our leading brands and new arrivals rewrite the rules of wellness and beauty…
Lingerie continually evolves with each season, bringing a new wave of versatility to our wardrobes. Each piece becomes transformable, fostering a blend of style and comfort with multiple functions. Our designers push the boundaries of athleisure and lingerie, crafting modular designs that seamlessly accompany women throughout their daily lives.
On the horizon of the upcoming Who's Next trade show, held from the 8th to the 10th of September, we are delighted to present an exceptional selection of newly entering ready-to-wear brands. These designers, hailing from all corners of the globe, bring a unique and visionary vision to the contemporary creative landscape, blending refined aesthetics with strong sustainable commitments.
Founded in Rimini from the vision of the eponymous young Italian designer, Judy Mazzotti, Judy created her brand with a focus on the future and research and development centred on innovation and sustainability.
As a partner of the Prix de la Création de la Ville de Paris, Premiere Classe is inviting Domestique - Prix Accessoires de Mode, and Clara Daguin - Grand Prix Mode, from 1 to 4 March 2024.
Future Positive by Smiley is back with a space dedicated to its fashion collaborations with brands such as Eastpak, Rainkiss, Jules, Snocks, Saturday Society, Hoptimist and Small World, in the IMPACT area of Who's Next.
Flowers are all the rage. On Premiere Classe, many brands have incorporated daisy prints.
Premiere Classe gathers brands from around the world for four days celebrating creativity. Between accessories, jewelry, bags, leather goods and ready-to-wear, highlighted by the electric atmosphere of the trade show, the featured brands provide us with a glimpse of upcoming trends.
Founded in 2021 by Germain Provot Lorenz, Treaptyque is far more than just a showroom—it's a vibrant and unique space dedicated to curating exceptional pieces.
The Premiere Classe fair will soon open its doors to unveil an exclusive selection of leather goods brands and bags creators. This prestigious event shall showcase the exceptional craftsmanship and ongoing innovation within the Italian creative landscape.
KEIA (Korea Environmental Industry Association) advocates for eco-conscious initiatives among creative industries in South Korea and abroad notably. Since 2023, the association has been exhibiting on our IMPACT trade show along with Who’s Next. Their project revolves around supporting and promoting sustainable practices and key players of Korea’s industries on an international scale.
Street Culture resonates with the complexity of a city’s soul. The people, as a community, are those who define and codify its intricacies. Lifestyle, Fashion, Art and Music intertwine through the cosmopolitan blend that characterizes the singularity of a city’s vibe and energy.
Founded in Rimini from the vision of the eponymous young Italian designer, Judy Mazzotti, Judy created her brand with a focus on the future and research and development centred on innovation and sustainability.
As a partner of the Prix de la Création de la Ville de Paris, Premiere Classe is inviting Domestique - Prix Accessoires de Mode, and Clara Daguin - Grand Prix Mode, from 1 to 4 March 2024.
Every year since 1985, Hyères has played host to the Festival de la Mode et de la Photographie.
In an exhibition at the entrance of Premiere Classe, Birimian shed light on the African New Avant-Garde Creative, which is supported through a unique accelerator program in partnership with the Institut Français de la Mode.