In an exhibition at the entrance of Premiere Classe, Birimian shed light on the African New Avant-Garde Creative, which is supported through a unique accelerator program in partnership with the Institut Français de la Mode.
Fostering Creative Entrepreneurship and reshaping African designer brands’ business modelDesigners and brands are the beating heart of African creativity. It is with them and for their benefit that Birimian was created.Birimian, the first operational investment company dedicated to African luxury and premium heritage brands, is thrilled to unveil the first cohort invited to join IFM-Birimian Accelerator x Africa, the acceleration program launched in partnership with Institut Français de la Mode.The first group, characterized by geographic diversity reflecting the continent’s main economic hubs, illustrates the richness of the brands’ creative worlds. It includes the following finalists :
IFM-Birimian Accelerator x Africa provides essential tools to develop creative brands: development of a platform, strengthening the creative process, targeting of a relevant audience, coming up with a consistent marketing strategy, financial management, planning and structuring of collections, distribution strategy, communication policy, etc. Premiere Classe (WSN) partners with Birimian to increase the visibility of African brands and expand their opportunities for international distribution.
Founded in 2021 by Germain Provot Lorenz, Treaptyque is far more than just a showroom—it's a vibrant and unique space dedicated to curating exceptional pieces.
The Premiere Classe fair will soon open its doors to unveil an exclusive selection of leather goods brands and bags creators. This prestigious event shall showcase the exceptional craftsmanship and ongoing innovation within the Italian creative landscape.
KEIA (Korea Environmental Industry Association) advocates for eco-conscious initiatives among creative industries in South Korea and abroad notably. Since 2023, the association has been exhibiting on our IMPACT trade show along with Who’s Next. Their project revolves around supporting and promoting sustainable practices and key players of Korea’s industries on an international scale.
Street Culture resonates with the complexity of a city’s soul. The people, as a community, are those who define and codify its intricacies. Lifestyle, Fashion, Art and Music intertwine through the cosmopolitan blend that characterizes the singularity of a city’s vibe and energy.
Founded in Rimini from the vision of the eponymous young Italian designer, Judy Mazzotti, Judy created her brand with a focus on the future and research and development centred on innovation and sustainability.
As a partner of the Prix de la Création de la Ville de Paris, Premiere Classe is inviting Domestique - Prix Accessoires de Mode, and Clara Daguin - Grand Prix Mode, from 1 to 4 March 2024.
Every year since 1985, Hyères has played host to the Festival de la Mode et de la Photographie.
In an exhibition at the entrance of Premiere Classe, Birimian shed light on the African New Avant-Garde Creative, which is supported through a unique accelerator program in partnership with the Institut Français de la Mode.