LOUD: A New Space of Hustle at Who’s Next

With the arrival of the latest edition of our fair this September, Who’s Next is ramping up its dynamic spirit with the introduction of LOUD, a new space designed to echo the vibrancy of our creative industries.

Located at the heart of Hall 7.3, this space will showcase the vision of the pop culture magazine Nylon through an immersive exhibition of photos and videos. Visitors will have the chance to meet influencers and participate in live shopping sessions hosted by the media outlet.

Additionally, the independent magazine Naïfs will be present to explore the intersections between fashion, culture, and the arts. They will organise a photo exhibition and a round table discussion on the importance of media visibility for emerging brands.

The Parisian bookshop-coffee shop Bonjour Jacob will join this event, offering a curated selection of magazines, books, and fashion journals for all enthusiasts of beautiful publications.

The Fédération Française du Prêt-à-Porter Féminin will enrich the event with talks and workshops on digital marketing in fashion, making LOUD a unique networking space for every visitor and participant in our fairs.

Among the speakers, you’ll find Amandine Piano from Ritalined Agency, designer Calla Haynes with her eponymous brand, stylist Régina Singa, Thibaut Ledunois, Director of the Entrepreneurship Division of the FFPAPF, and digital marketing expert Fatou Ndiaye, who will also host live shopping sessions and discussions on related topics.


Join us at the LOUD space in Hall 7.3 from the 8th to the 10th of September at Who’s Next, Porte de Versailles, Paris, for a memorable exploration of the vibrant future of fashion.

Yann Jobard

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