Located at the entrance of Hall 4, Villa Beauté boasts never before seen brands, discoveries and beauty experiences.

In a protective geode in Hall 4, find a wide range of ready-to-wear and accessories brands displaying a selection of high quality, comforting and welcoming materials to bundle up in.

With loungewear, decor and well-being, the heart of Hall 3 is a little lifestyle break.

Who’s Next shows off its streetwear and sportswear DNA with the WHAT’S UP area which mixes man and woman garments, accessories and ready-to-wear.

Who's Next is the biggest concept store in the world!

A jacket forgotten in the corner, the music is still playing. An old flyer is left crumpled on the ground.

WSN has made the choice to reposition both its events, and render them more coherent for the community: Who’s Next, as the first session, to become immersed in the best fashion, beauty and lifestyle trends, and Premiere Classe, as the second session to highlight accessories and young talents of tomorrow, during Paris Fashion Week.

Young design is fascinating, it inspires us and shakes us up… We need young design to help us move forward and create the trends and must haves of tomorrow.

Who’s Next & Premiere Classe have teamed up with well-loved performers to celebrate the creative artists among them.

The Afro Fashion Show is an innovative work of art directed by the artist Mike Sylla, which comes to life at Who’s Next with original choreography and musical influences.

The St Petersburg Government has chosen Who’s Next & Premiere Classe, for the third time, to display a selection of its best designs.