Street Sexy takes over Who's Next
From January 20 to 22, Who's Next presents streetwear that is reasserted, sexy and feminine.
An ultra-desirable streetwear wardrobe awaits visitors to Who's Next from January 20 to 22, featuring ready-to-wear, shoes and accessories. Discover a selection of fashionable and sexy pieces.
Hemsley
In 2020, Jayne Hemsley launched the Hemsley London label, which won the Premium Young Designer Award after its presentation at Berlin Fashion Week. A graduate of the London College of Fashion, she returns after working at Alexander McQueen, Martine Rose and Roland Mouret to offer a new ready-to-wear line. Hemsley London expresses freedom and community through a fusion of creativity and political commitment.
Death Is Easy
Dedicated to art, Death Is Easy is an independent streetwear brand founded in 2019. It is inspired by the idea of streetwear culture and committed to creating sustainable pieces with the idea of fluid fashion, a modern and gender-neutral wardrobe.
M.ROF
M.ROF is distinguished by its clean minimalism, showcasing sophisticated, timeless creations that captivate with their elegant simplicity and attention to detail. Each piece embodies an ethereal aesthetic, offering a fashion experience focused on quality, durability and elegance.
God Era
A fashion label based in Tbilisi, Georgia, it was founded in 2019 by designer Nino Goderidze. Committed to sustainable fashion, God Era explores transhuman and cyberfeminist storytelling. The "Arachne" collection blends high-tech and traditional craftsmanship to preserve cultural heritage and ecofeminism.
Gertrude
Founded by Geraldine and Romain Teboul in 2008, Gertrude has successfully established its presence on the Marseilles fashion scene. The eye-catching brand reinterprets the conventions of the technical jacket with a ready-to-wear offering of distinctive, assertive style. Modern collections designed for everyday wear.
Noir'n'Bleu
Noir 'n' Bleu creates denim pieces in shades of black and blue. Founded out of a love for denim, the company blends rock and bohemian influences with sophisticated creations. Made in Italy, they tell a unique story with every wear.
Kangol
Founded in London in 1938, Kangol has built a worldwide reputation for its iconic hats, becoming a symbol of casual style. Kangol creations blend classic fashion and streetwear with ultra-modern, colorful designs.
Be Maad
Laura, passionate about authentic jewelry, has designed Be Maad jewelry to be worn every day. Her collections, imbued with creativity and sensuality, reflect the designer's personal inspirations, adapting to each woman's unique style. Through a meticulous selection of raw materials, Be Maad is committed to creating jewelry that is resolutely different and transparent, handcrafted in its workshops.
Judy Mazzotti
Judy Mazzotti emerged in Rimini, Italy, under the direction of the young Italian designer of the same name. Specializing in shoes and bags, Judy Mazzotti is committed to maintaining 100% Italian manufacturing in its range of modern, sexy footwear.
