Published at 28 August 2018

Superbe collective

Superbe, the first lifestyle media of French know-how and excellence, invites 8 French brands and bands to liven up their booth F146 Hall 4 during the trade show!

Atelier Beaurepaire

With a fun and colourful vision, friends Jimmy and Ilan created Atelier Beaurepaire as a project inspired by travel and hip hop. The pair creates accessible collections at affordable prices, with contemporary and urban unisex pieces, that are a subtle mix between streetwear and pop culture. Atelier Beaurepaire mostly uses wax for their ready-to-wear clothing and natural materials that haven’t been treated. High importance is placed on details, materials and comfort, for their garments created in workshops in Morocco.

Castorette

Castorette is a jewellery brand which uses an innovative production process to design complex shapes, that are impossible to achieve through a classic industrial process. Each item can be adjusted and they give power to women to be more unique. With more than 10 years of experience in the jewellery industry, Benoît Viallon a French designer from the National School of Industrial Design, has acquired a unique knowledge of women’s beauty, which has contributed to the details and unconventional shapes which make up Castorette’s unique style.

Gouache

Gouache was created in 2017 from a love for graffiti and hip hop. The brand aims to create a link between the world of art and street culture, which is why each piece is approached like a painting, with its characteristics, details and colours. All the pieces are silk screen printed by hand, an artisanal technique that creates a different impression and colour for each item.

H. Robertson

H Robertson

H.Robertson is a luxury brand and fashion consultant which combines streetwear clothing with vintage. The brand is inspired by all styles, in particular 90s hip hop culture. Their clothing is chic and on trend, with a range of different colours.

Helê Paris

Barbara Poncet is a young Parisian designer, she created Helê Paris in 2015 following her studies as a fashion designer at Esmod Paris. The brand creates contemporary and refined jackets, handmade in a Parisian workshop using a meticulous selection of materials and prints. All of Barbara’s designs are created with a spirit, elegance and timeless modernity, to create vintage, customised jackets.

Parasite

Since 2002, Parasite has revolutionised the eyewear industry with its introduction of the ‘Stereo’ system. The brand is a leader of design and innovation based in Jura, the region where the eyewear industry was founded, and it combines Jura know-how with the latest technologies, to produce its complex frames. They create products of exceptional quality, that are comfortable, light and high tech.

TBS

TBS revisits the timeless wardrobes of tennis and sailing, bringing together the land and sea. It is a French brand which creates clothing and footwear that reflects the brand’s values: authenticity, quality and a nautical inspiration. With TBS, you can feel like you are close to the sea no matter where you are.

Triaaangles

Triaaangles has an expansive catalogue, so that you are always sure to find the perfect product. Created in 2012, the brand has a selection of new and cool items created by a community of more than 1,200 independent designers. If you want to create your own products, you can go to their t-shirt shops to personalise items from their range, including t-shirts and cushions. All items from Triaaangles are made on demand, so each design is different and unique.

Maison Sassy

Friends for more than 20 years, Pierre-Emmanuel and Xavier grew up together in Normandy. They had the ambition to modernize the first alcoholic beverage consumed by any young self-respected Normand: the cidre. Determined by the desire to create a quality, hand-crafted, French product and by the aspiration to come back to the source / back to basics, they aimed at increasing the value of a decisively modern product, forgotten despite its numerous energetic and gustatory qualities. (“Gluten-free, 100% natural, the least calorific alcoholic drink”- it has less than 50 calories for a glass of 15cl). Helped by a cellar master with a well-known expertise, Pierre-emmanuel and Xavier have been developing their project for more than one year. Their work resulted in the launch of Sassy, the first contemporary cider brand “Made in Normandy”.