ADC unveils its new Class of 2024 promotion
ADC is the incubator of the Filière Française du Cuir: the main gateway for entrepreneurs wishing to develop or accelerate their project or accessories brand.
Since 2012, the industry has financed the Lauréat/ADC program, supported by the Fédération Française de la Chaussure, the Conseil National du Cuir and the Fédération Française de la Maroquinerie, thanks to an allocated tax collected by CTC.
Each year, ADC receives around thirty applications. Ten of these are shortlisted to go before the Jury, which selects the new class, made up this year of 6 new brands with innovative projects: 3 footwear brands and 3 leather goods brands.
10.03.53 - Bonastre - Fane - Meeko - Philippe Zorzetto - Virón
The Laureate/ADC program
This program accelerates and energizes innovative, creative and high-potential entrepreneurship in the industry, with the aim of helping very small businesses become the future leaders of tomorrow.
Through its Program, ADC supports some twenty French accessories brands each year, selected by a Jury of Fashion and Luxury experts.
Fully customized to the needs of each brand, the program is based on 6 pillars of support:
Finance - Legal - Distribution - Digitalization - Product - Entrepreneurial posture
The strength of the collective
The selection challenge lies in the diversity of profiles and the stage of maturity of each brand, to facilitate constructive feedback: for some it's a question of acceleration, for others of consolidation. Each brand has different challenges, and the aim is to support them in taking their CSR, innovation and creativity to the next level.
Today, the program supports brands with annual sales ranging from 130 K to 3.2 M.
Discover the ADC 2022 - 2023 and 2024 laureates, from March 1 to 4, 2024 at the Jardin des Tuileries in Paris.
10.03.53 - Belledonne - Bonastre - Domestique - Fane - Meeko - Michino - Mi/Mai - MOEA - Pigeoncoq - Philéo - Philippe Zorzetto - Reco - Socque - Souliers Martinez - Ubac - Valet de Pique - Virón
